FoodMVP
  • Home
  • News
  • Jobs
  • Network
    • AgricultureMVP
    • BeerMVP
    • BeverageMVP
    • BusinessMVP
    • GroceryMVP
    • RestaurantMVP
    • WineMVP

Whole Foods Market® wins Shorty Award for best brand on Pinterest

Food, Grocery, Press Releases

Grocer honored for community engagement and creativity on social media platform

AUSTIN, Texas (April 17, 2014) –Whole Foods Market claimed the honor for best brand on Pinterest at the Shorty Awards on April 7. Since joining Pinterest in 2011, the natural and organic food retailer was quickly acknowledged as a leader in the space, creating organic, shareable content focused on food, entertainment and lifestyle that has made it a leading traffic driver to wholefoodsmarket.com.

“At Whole Foods Market we are always looking for new ways to reflect the immersive visual experiences of our retail spaces in an authentic and compelling way in our visual spaces. Pinterest provides us a unique opportunity to create a strong connection with our customers through visual story telling in a way that they want to collect and experience time and again – a unique value proposition of the digital world,” said Natanya Anderson, social media coordinator for Whole Foods Market. “We’re thrilled to receive the Shorty Award because it validates our main digital marketing approach of establishing online communities with our customers focused on shared values and passions.”

In addition to sharing visually appealing recipes, the grocer is able to highlight deeper stories such as its efforts to protect pollinators in its Share the Buzz initiative with impactful infographics that can be difficult to communicate in stores. To date, Whole Foods Market has 180,000 followers on Pinterest.

SOURCE: Whole Foods

Related Posts

Press Releases

Grubhub and Major Cities Across the U.S. Launch Economic Relief Effort up to $100 Million for Independent Restaurants and Delivery Partners Impacted by COVID-19

Press Releases

Kroger Family of Companies Announces Appreciation Bonus for Associates and Expands 14-Day COVID-19 Emergency Leave Guidelines

Press Releases

Target Invests More Than $300 Million in Frontline Team Members with Added Wages, New Paid Leave Program, Bonus Payouts and Relief Fund Contributions

Featured News

  • Grubhub and Major Cities Across the U.S. Launch Economic Relief Effort up to $100 Million for Independent Restaurants and Delivery Partners Impacted by COVID-19
  • Kroger Family of Companies Announces Appreciation Bonus for Associates and Expands 14-Day COVID-19 Emergency Leave Guidelines
  • Target Invests More Than $300 Million in Frontline Team Members with Added Wages, New Paid Leave Program, Bonus Payouts and Relief Fund Contributions
  • Publix hiring retail and distribution associates
  • Walmart Announces Special Cash Bonus and Early Payment of Q1 Bonuses Totaling Nearly $550 Million for Hourly Associates
FoodMVP
Copyright © BusinessMVP.com
All Rights Reserved!